I picked up this book not thinking much of it, but was very surprised by how much i learned, which actually is a testament to the pervasiveness of bad strategy in the corporate world something that rumelt talks about right away. The difference and why it matters main by richard rumelt isbn. Developing and implementing a strategy is the central task of a leader. The concepts of the kernel and the proximate objective are blockbusters.
The difference and why it matters by richard rumelt. Clears out the mumbo jumbo and muddled thinking underly. Oct 25, 2011 richard rumelt shows that there has been a growing and unfortunate tendency to equate motherhood and applepie values and fluffy packages of buzzwords with strategy. Rumelt, takes a nebulous concept and makes it concrete. Jun 27, 2018 good strategy bad strategy, by ucla anderson school of management professor richard p. Many books on management and strategy are really a single argumenta twentypage argumentstretched out to book length. Good strategy bad strategy is a treatise on clear thinking. Good strategy bad strategy is an enjoyable exception. Good strategybad strategy pdf free download ebooks free.
A good strategy is a specific and coherent response toand approach for. He is also a coauthor of fundamental issues in strategya research agenda and the author of strategy, structure, and economic performance. By richard rumelt good strategybad strategy richard rumelt on. Pdf good strategy bad strategy richard rumelt, 2011. A leaders most important job is creating and constantly adjusting this strategic bridge between goals and objectives. When richard rumelts good strategybad strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mishmash of pop. Good strategy bad strategy by rumelt, richard ebook. Good strategybad strategy uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life.
Good strategybad strategy posted on november 6, 2015 by mike pinkel in good strategy bad strategy. Written in an informal tone, the reader can immediately connect with the author. He is the author of good strategy bad strategy the difference and why it matters. Is your strategy a mix of slogans and goals, or a set of objectives that offer solutions to key problems. Results do not materialize from desire, they require forethought, planning, and strategy.
The examples, stories, and anecdotes kept me engaged throughout this well written book. Senior executives who can spot it stand a much better chance of creating good strategies. Good strategy bad strategy has much to offer and has every chance of becoming a business classic. It articulates the fundamentals of strategy and is exceptional in its depth and breadth of case illustrations and understanding on strategy.
Do not, i repeat, do not read this book if you plan to savor the coming 11 months of political. It presents views on a range of issues that are fundamental yet which have not been given much daylight. The difference and why it matters, leverages 40 years of academic and strategy consulting experience. I loved good strategy bad strategy amazon and learned so much from it.
We need to be a complete leader by stepping up to the challenge of developing a good strategy and avoiding bad ones. Everyday low prices and free delivery on eligible orders. Alas i spotted one such book good strategy bad strategy. Brand new, perfect condition, allow 39 business days for standard shipping. This book helps to clarify at least to rumelts point of view of the quality of the strategy ie, bad or good strategy. He explains what goes into developing a strategy, what makes a strategy good, and what makes a strategy bad which makes good strategy even clearer. Richard rumelts book, good strategybad strategy, is a mustread. This complete summary of the ideas from good strategy bad strategy explains what strategy is and exposes the three elements of a good strategy. Jul 19, 2011 good strategybad strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful actionoriented strategy for the real world. Neuware good strategy bad strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful actionoriented strategy for the real world.
Anderson discusses richard rumelts good strategy bad strategy. When richard rumelts good strategybad strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mishmash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. Each chapter opens a window onto a different aspect of strategy. It is a methodical, realistic way to ensure we are developing good strategies. Good strategybad strategy the difference and why it matters. Good strategybad strategy by richard rumelt youtube. Written by one of the foremost authorities on the subject of strategy richard rumelt, the book is a true nononsense endeavor. What really stood out to me was the depth required in defining strategy, and the way of thinking that takes that depth, and constructs a long term trajectory built on proximate objectives the next steps that seem totally possible from where we. A good strategy doesnt just draw on existing strength. Jun 14, 2012 rumelts new book clearly elevates the discussion of strategy. Failure to face the challenge if you fail to identify and analyse the obstacles, you dont have a strategy. The book is easy to read and one of the best ways to convey its flavour is to let it speak for itself with a few quotes. Publication date 2011 topics planning, strategic planning, strategy publisher crown business collection. Jun 09, 2011 when richard rumelts good strategybad strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mishmash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing.
Good strategy bad strategy book summary strategy 101 youtube. Good strategy bad strategy clears out the mumbo jumbo and muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful actionoriented strategy for. Good strategy, bad strategy by richard rumelt blinkist. The book demonstrates strategies from large corporations and his personal anecdotes. Mistaking goals for strategy having a long list of goals nolow on guiding policycoherent actions. Good strategy, bad strategy dissects good strategies by using historical examples from a variety of fields, and offers insight into developing our own effective strategies through practical advice and a solid blueprint. In the kernel of strategy, the book offers a very useful. Part i good and bad strategy 9 chapter 1 good strategy is unexpected 11 how steve jobs saved apple business 101 is surprising general schwarzkopfs strategy in desert storm why plan a remains a surprise chapter 2 discovering power 21 david and goliath is a basic strategy story discovering walmarts secret.
Developing and implementing a strategy is the central task of a. When richard rumelts good strategy bad strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mishmash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. He is also a coauthor of fundamental issues in strategy a research agenda and the author of strategy, structure, and economic performance. Oct 22, 2018 great book one of my favourites as i read it in a very relevant time of my journey. Good strategy bad strategy flips strategy on its head, cuts out the fluff and digs beneath the success of companies across the ages and teaches us to replicate it by following the kernel basic skeleton of strategy. Good strategy bad strategy is more than a business book. Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and. Good strategy, bad strategy by richard rumelt financial times. The difference and why it matters, by richard rumelt is your strategy a mix of slogans and goals, or a set of objectives that offer solutions to key problems. Using compelling examples and penetrating insights, good strategybad strategy provides new and powerful ways for leaders to tackle the obstacles they face.
A good strategy is a specific and coherent response to and approach for. Strategy is about how an organization will move forward. By richard rumelt good strategy bad strategy paperback january 16, 1900 by richard rumelt author. Secondly, the book then outlines what is needed to create good strategies, explaining what goes into the kernel of good strategy. Good strategy bad strategy is not a rehash of existing strategy doctrines and frameworks. It really makes you realise how few companies in the world actually have a good strategy and what a good. He is the author of good strategybad strategythe difference and why it matters.
Jun 20, 2017 bad strategy is a great book for anyone slightly at loss where to begin when it comes to creating or evaluating a strategy. A good strategy is a specific and coherent response toand approach forovercoming the. Bad strategy mistakes goals, ambition, vision, values, and effort for strategy these things are important, but on their own are not strategy. Good strategybad strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful actionoriented strategy for the real world. Good strategy bad strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful actionoriented strategy for the real world. Despite rumelts lofty reputation in this crowded field, good strategybad strategy is his first book aimed at a general audience and only his second as a sole. Nelsons victory is a classic example of good strategy, which almost always looks this simple and obvious in retrospect. Good strategy bad strategy, by ucla anderson school of.
The difference and why it matters, richard rumelt argues that the essence of strategy is discerning the one or two critical issues in. As i read the book, i kept underlining passages and scribbling notes in the. Instead, you have either a stretch goal, a budget, or a list of things you wish would happen. Book summary good strategy, bad strategy mbreads medium. A game theorists guide to success in business and life. Good strategybad strategy posted on november 6, 2015 by mike pinkel in good strategybad strategy. Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the. What really stood out to me was the depth required in defining strategy, and the way of thinking that takes that depth, and constructs a long term trajectory built on proximate objectives the. Rumelts new book clearly elevates the discussion of strategy. The purpose of rumelts book is to clarify the differences between good and bad strategy, and help readers create good strategy. The detailed examples range from apple to general motors, from the two iraq wars to afghanistan, from a small local market to walmart, from nvidia to silicon graphics, from the getty trust to. Bad strategy is a great book for anyone slightly at loss where to begin when it comes to creating or evaluating a strategy.
Good strategy bad strategy, by ucla anderson school of management professor richard p. Feb 22, 2015 billionaire book club good strategy bad strategy. Good strategy bad strategy uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. It articulates the fundamentals of strategy and is exceptional in its depth and breadth of case.
Dec 24, 2017 a good strategy is an entirely intentional and focused problemsolving activity, which focuses on fundamental and vital issues. He defines the thesis in a section that criticizes the power of positive thinking. A pleasure to read, this book explains what is, and what is not, good strategy and good strategic thinking. I loved good strategybad strategy amazon and learned so much from it. This is a partial video, 12 minutes of the entire 33 minute talk given at the thursday. Good strategy bad strategy pdf summary richard rumelt. A book like this can only be written with many years of research and deep thought on the practice of strategy. The difference and why it matters main by rumelt, richard isbn. The difference and why it matters, richard rumelt argues that the essence of strategy is discerning the one or two critical issues in a business problem and concentrating effort on them. It utilizes the intelligent application of advantage to reach better placement in the market. A good strategy is a specific and coherent response toand approach forovercoming the obstacles to progress. I picked up this book not thinking much of it, but was very surprised by how much i learned, which actually is a testament to the pervasiveness of bad strategy in the corporate.